Beirut, Lebanon – 22nd May 2025 – Fitness Force

Fitness Force a global leader in fitness CRM and management solutions, proudly announces its official entry into the Lebanese market. With a proven track record across the Middle East, Asia, and Australia, Fitness Force is set to transform the way fitness businesses in Lebanon operate, manage members, and grow their revenue.
Lebanon has been on Fitness Force’s radar as an untapped market brimming with potential. The absence of a specialized, scalable, and regionally supported CRM system for the fitness industry presented an undeniable opportunity. Fitness Force steps in as the game-changing solution, tailor-made to meet the evolving needs of modern gyms, fitness studios, and wellness centers in the region.
“We identified Lebanon as a high-potential market that’s long been underserved by tech-driven fitness solutions,” says Hadi Curtay, Founder of Fitness Force. “Our robust, intuitive platform is built for the future of fitness business operations, and we're excited to bring it to Lebanon.”
Already making waves, Fitness Force has secured two key clients at launch, with a strong pipeline of gyms and studios eager to join the platform. This quick market traction underscores the growing demand for reliable and innovative fitness CRM software in Lebanon.
“What we’re witnessing is a transformation in how fitness businesses want to operate,” says Hani , Regional Head “Our team is proud to lead this change. We’re not just offering a product — we’re offering a complete business growth partner to fitness entrepreneurs in Lebanon.”
Key Highlights:
- First-Mover Advantage: Fitness Force is among the first comprehensive, fitness-specific CRM platforms to enter Lebanon with localized support and strategic intent.
- Strong Local Presence: With Hani at the helm as Country Head, Fitness Force is investing in building strong, on-ground relationships with Lebanese fitness brands.
- Global Expertise, Local Adaptation: Having supported over 2,500 fitness centers globally, Fitness Force brings a deep understanding of gym operations across diverse markets including India, UAE, Saudi Arabia, Asia, Australia and now Lebanon.
- End-to-End CRM Platform: From lead capture and member management to payments, communication, and analytics — Fitness Force offers an all-in-one cloud-based CRM built specifically for fitness professionals.
- Rapid Implementation & Training: Lebanese clients benefit from quick onboarding, Arabic-language support, and local customer success teams to ensure smooth transitions.
- Affordable & Scalable: Whether you're a boutique studio or a multi-location franchise, Fitness Force scales with your business at an accessible price point.
- Government & Community Support: Early discussions with local business communities and government agencies have shown strong support for the digital transformation of the Lebanese fitness industry.
About Fitness Force
Fitness Force is a global SaaS company that specializes in CRM and business management software for the fitness and wellness industry. Founded on the mission to empower gyms and fitness professionals with technology, the platform streamlines daily operations and enables smarter business decisions through data-driven insights.
With an established presence in:
- India (15+ franchise networks)
- United Arab Emirates
- Saudi Arabia
- Asia
- Qatar
- Australia
...and now Lebanon, Fitness Force continues its aggressive global expansion. The platform supports a wide range of fitness formats, from traditional gyms to boutique yoga and pilates studios, CrossFit boxes, martial arts academies, and personal training facilities.
Looking Ahead
The Lebanese market is just the beginning. With rising health consciousness and an entrepreneurial fitness ecosystem, the Middle East and Levant region represent a major frontier for tech-driven fitness innovation.
“We are here to support fitness businesses in Lebanon not just with technology, but with vision,” adds Hadi. “Fitness Force is more than a software — it’s a strategic partner in growth.”
For media inquiries, interviews, or partnership discussions, please visit our website https://www.fitnessforce.com